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#industry benchmarks
April 10 8 min

How to Write a Strong Mobile App Privacy Policy

Get expert insight from Karen Walsh about mobile app privacy policies, including who to consult when creating them and which clauses matter most to users.

March 06 10 min

What is Marketing Forecasting and Its Benefits for Marketers?

Marketing forecasting is not just another buzzword. Find out more about it here, and learn how to use it for success.

May 16, 2023 8 min

It'll Soon Be (Too) Easy to Develop a Website in A Day

Learn about the tools, strategies, and best practices to efficiently create a cross-platform website in a day and stay relevant in this competitive environment.

February 27, 2023 32 min

23 Powerful Marketing Tactics to Promote Your Product in 2023

This article describes 23 tactics you could include in your strategy to build up your digital product in 2023.

July 11, 2022 9 min

ATT Opt-In Rates in iOS 14.5+ by Country and App Category after 1 Year

See how well your app obtains ATT consents compared to the market average using our ATT opt in rates benchmarks for each region, country and app genre.

February 03, 2022 5 min

[Study] Paying User and Rolling Retention Rate Benchmarks Across Game Genres

 We pulled data from more than 120 million app installs worldwide, on both iOS and Android to look at paying users and rolling retention rates for different niches across the games industry

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