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[Case Study] How Hustle Castle managed to increase ARPU in one player segment by 23% with MyTracker Personalize

How do you find a balance between providing a positive user experience and increasing your app’s revenue? That was the problem the Nord studio had before they came to MyTracker. Read on to find out how we helped them deal with it.

3 Steps to Spotting Fraud in E-commerce Apps with Fraud Scanner

We'll walk you through 3 easy steps to detecting and preventing fraud in e-commerce apps and give actionable tips on how to communicate with your ad partner once fraud had been detected.

iOS 14.5: experts from popular apps share their experience of working with ATT

We asked four popular app and mobile advertising industry experts about their expectations of the upcoming iOS 14.5 release, solutions they plan to use, predictions as to UA activity, and forthcoming adjustments to their marketing strategies.

Case Study: How to boost UA-campaigns with MyTracker

The ad platforms team at My.Games is responsible for monetizing and acquiring new users on gaming titles such as WarRobots, Hustle Castle, HAWK: Freedom Squadron and Left to Survive. In our new article we asked them to share how the team managed to significantly increase ROI and scale campaigns using LTV predictions by MyTracker.