How do you find a balance between providing a positive user experience and increasing your app’s revenue? That was the problem the Nord studio had before they came to MyTracker. Read on to find out how we helped them deal with it.
We asked four popular app and mobile advertising industry experts about their expectations of the upcoming iOS 14.5 release, solutions they plan to use, predictions as to UA activity, and forthcoming adjustments to their marketing strategies.
The ad platforms team at My.Games is responsible for monetizing and acquiring new users on gaming titles such as WarRobots, Hustle Castle, HAWK: Freedom Squadron and Left to Survive. In our new article we asked them to share how the team managed to significantly increase ROI and scale campaigns using LTV predictions by MyTracker.