#product analytics

The Quest to Retain Users | 5 Strategies to Retain Players in Mobile Games

5 tried-and-tested methods to boost player retention: rewards, tutorials, push notifications, friends and community, and more!

Churn: What It Is and How App Developers Can Minimize It

As a mobile app developer, how do you make sure there are more new users than those who leave? 

The key metric for measuring this is the churn rate. This article will explain the nature of churn, how to calculate it, and reduce your app’s churn rate.