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October 05, 2023 7 min

How to Create High-Engaging Visuals for Your Brand

Expert Jonny Hughes discusses why branded imagery is so important and how to create branded images that get results and engagement.

June 01, 2023 7 min

Why User Experience Is Usually Compromised Before the Launch

We found numerous areas UX designers should pay attention to and understand. How does UX get compromised beforehand?

December 27, 2022 8 min

How to Measure Personalization Performance with A/B Tests

In this article, we are going to look at how personalization can help you grow app revenue and how personalization performance can be measured using A/B testing. 

    September 05, 2022 4 min

    Personalized App Onboarding: Successful Apps Case Study

    See how popular apps personalize their onboarding process to improve user in-app experience and collect additional information about their app users.

    June 27, 2022 8 min

    5 Tips for Speeding up A/B Testing from MyTracker’s Analysts

    In this article, we’ll look at a number of ways to speed up A/B testing leveraging the right product approach and a little bit of math.

    June 06, 2022 14 min

    The Hows And Whys of Mobile App Personalization: A Comprehensive Guide

    What is mobile app personalization? How will app personalization benefit your business? What types of app personalization are there? The following guide features everything you need to know about personalization to start offering custom experience to each individual user.

    May 13, 2022 8 min

    How to Use Machine Learning Models in Mobile App Personalization

    Mobile app personalization based is best achieved with machine learning. Which ML models are best suited for your business? Read more.

    April 26, 2022 6 min

    5 Proven Ways to Improve Your In-app Offers

    We’ve reviewed recommendations by leading gaming and mobile monetization experts and compiled five tried-and-true methods of increasing the effectiveness of in-app offers.

    December 24, 2021 4 min

    [Case Study] How Hustle Castle managed to increase ARPU in one player segment by 23% with MyTracker Personalize

    How do you find a balance between providing a positive user experience and increasing your app’s revenue? That was the problem the Nord studio had before they came to MyTracker. Read on to find out how we helped them deal with it.

    December 20, 2021 8 min

    7 App Description Copywriting Tips to Help You Get More Downloads

    These 7 app description copywriting tips will increase downloads and boost brand awareness.

    December 16, 2021 3 min

    New product: Personalize, a recommendation engine to increase your app revenue

    Boost your ROI with personalized offers and automate A/B testing by using Personalize - a new ML-based recommendation service for apps.

    December 07, 2021 10 min

    7 Golden Rules of A/B Testing to Save You Time and Money

    Seven important yet simple A/B testing rules - at all stages of testing, from setting the goal to analyzing the results.

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