Expert Jonny Hughes discusses why branded imagery is so important and how to create branded images that get results and engagement.

We found numerous areas UX designers should pay attention to and understand. How does UX get compromised beforehand?

See how popular apps personalize their onboarding process to improve user in-app experience and collect additional information about their app users.

In this article, we’ll look at a number of ways to speed up A/B testing leveraging the right product approach and a little bit of math.

What is mobile app personalization? How will app personalization benefit your business? What types of app personalization are there? The following guide features everything you need to know about personalization to start offering custom experience to each individual user.

Mobile app personalization based is best achieved with machine learning. Which ML models are best suited for your business? Read more.

We’ve reviewed recommendations by leading gaming and mobile monetization experts and compiled five tried-and-true methods of increasing the effectiveness of in-app offers.

These 7 app description copywriting tips will increase downloads and boost brand awareness.

Seven important yet simple A/B testing rules - at all stages of testing, from setting the goal to analyzing the results.