Several thousand new apps appear every day. They are created for different purposes: to increase loyalty to companies, to attract new customers, or as independent business projects. In the latter case, the question of monetization usually arises.

To generate income from an app, developers spend a lot of time and huge budgets on App Store Optimization, promotions, and press releases. Without a systematic approach, however, this does not always work: users come but leave right away, and projects simply do not generate income.

This course will help you decide on the best monetization strategy for your app and provide you with actionable advice on how to prepare for its implementation.