Rolling Retention shows the percentage of new audience that return in the project after a specified time frame and later. Learn more about the Rolling Retention.
By default, Rolling Retention (RR) takes audience activity up to the moment when you build a report. It may be not convenient, for example, when you compare data between different dates results will be affected by the length of RR periods.
To set a common RR period enter the Rolling Retention limit in Settings. For example:
You can set up Rolling Retention limit for all myTracker reports at once or for a separate report in the Constructor. For more details, refer to Settings section