Launches (d)

The number of launches for the selected report period.

A launch is considered a new one if the app has been inactive on a device for 30 seconds (by default). For example, it happens when the app is launched 30 seconds after the phone was locked or the app went into the background mode.

LaunchesFlow metric
Launches CACurrent Attribution metric
Launches LTLifeTime metric
Launches ATAttribution Time metric